Part of its ongoing “Safety Net” series, this morning’s New York Times features Once Stigmatized, Food Stamps Find Acceptance, a story about the increasing demand for food stamps. In an earlier article, the NYT published one of its peerless national maps illustrating food stamp usage across the country. (“The number of food stamp recipients has climbed by about 10 million over the past two years, resulting in a program that now feeds 1 in 8 Americans and nearly 1 in 4 children.”)

This historic escalation is reflected in the web stats for the California Food Stamp Guide. A year ago, we drew attention to how the usage patterns at the FSG were a sign of the economic times. If so, then it has only gotten worse. Since then, as illustrated below, current Google Analytics for the FSG show monthly visitor sessions have increased to nearly 10,700 (a 52% increase), with over 101,000 page views (a 27% increase) and a bounce rate of only 0.25%. Annualized, this increase in the monthly usage rates of the FSG comes to more than 128,000 visitor sessions and 1,216,000 page views.